500 MILLION WON BUDGETED FOR 2NE1’S NEW MV: TOP SECRET WORK WITH NEW DIRECTOR

[OSEN=이혜린 기자] YG’s girl group 2NE1 is about to showcase a grand scale music on Feb 24.

2NE1’s new full album, the first one in 6 years, is to be filled with new songs. And their music video is worth a whopping 500 million won. This blockbuster-level video is even unprecedented for YG, an entertainment agency that often showcases grand MV’s.

To set it apart from other MV’s, new directors and staffers were involved in the making. Which director is involved is kept as top secret, but according to the crew, it is done by someone completely new who has never worked on music videos yet.

YANG HYUN SUK, on YG’s official blog uploaded on Feb 13, wrote about the comeback, “The music video (MV) of 2NE1’s latest title song, which is an MV with the largest budget for the group, requires high level of computer graphic work. So a teaser video will be unveiled first on February 24th, and then a completed version on February 28th.”

He added, “2NE1’s 2nd full album is titled “CRUSH,” which means “break” or “destroy,” but could also be used when saying “having a crush on someone.” Since this is the first album in many years, rather than focusing on the structural aspect of the album, we put more thoughts and effort into choosing every single soundtrack, as though every one of them is the title song.”

There will be a total of 10 songs in this album, and 3 of them are composed by CL. 2NE1’s first performance will be held at Seoul concert of their 2nd World Tour on March 1.

Credits:

Source: YG Life

YG Invests 500 Million Won into Production for 2NE1′s Music Video

CEO Yang Hyun Suk invested approximately 500 million Won (roughly 470,000 USD) in2NE1‘s music video, an amount comparable to the budget of a blockbuster flick!

Although YG Entertainment has always produced music videos of sizable scale, the budget allocated for 2NE1′s music video production costs this time is an exceptional amount.

In order to produce a music video that stands apart from the rest, YG Entertainment is keeping it a big secret as to who they will select as producer and part of their team of staff. Word has it that the producer will be a new face in the industry.

CEO Yang Hyun Suk announced previously that 2NE1’s title track music video will contain CG work and be released on February 28. The teaser clip for the music video will be released on February 24.

2NE1 will be making their comeback with second album, “CRUSH” on february 24. “CRUSH” will feature ten tracks and the third track is said to have been composed by CL.

On march 1, 2NE1 will give their first comeback performance in Seoul to kick off their world tour.

Credits:

Source: Soompi