Article: Dazed Digital – “2NE1’s Korean Journey”
2NE1’S KOREAN JOURNEY
KPOP’s baddest and best girl group touch down to speak about I LOVE YOU and their fans

2NE1 do not play by the rules. Since debuting in 2009 they’ve become one of K-pop’s most recognisable and internationally celebrated groups. Despite being put together with the same lazer-eyed accuracy that marks K-Pop’s rigorous selection process, the word ‘manufactured’ feels misused when referring to Bom, Dara, Minzy and CL.
The notion of ‘girl power’ might be old school to the West but until 2NE1 stamped their studded heels down, female K-Pop acts felt more like candy coloured day trip for little girls or a skimpily clad, ajhussi pleasure fest. Experimental visuals sit alongside big, bold concepts that allow 2NE1 to demonstrate both strength and femininity, while in CL they have a leader both outspoken and encouraged to be, a rarity for the South Korean entertainment industry. Their first, and so far only, full studio album was in 2010 and despite repeated hints and rumours of an October 2013 release, 2NE1 are keeping everyone hanging.
This fleeting London visit saw their first ever live UK performance; another tease for their fandom, the Blackjacks, who took to Twitter on November 4th to voice their impatience for new material. It might have trended worldwide but guess what, the official line is as vague as ever, no matter how hard you ask. And really, we did ask.
Dazed Digital: Fans have been waiting a very long time for your return but it keeps getting pushed back. What, besides CL’s solo, have you all been doing and why has this new album taken so long to come out?
Dara: After releasing “I LOVE YOU” we immediately went on a world tour to meet with our foreign fans which pushed back our album plans.
Bom: Before our (summer) comeback we continuously recorded songs, maintained our health by working out and decided what kind of items and concepts we should wear and do for our new single. We were working hard to prepare for the album.
Click the link below for the rest of the interview!

















Written by oh dara!
on November 8, 2013
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